Digital Marketer, Designer, Developer, Artist, Gamer, Enthusiast, Music-lover.
Hey, Im Harinath Babu, a Certified Digital Marketing Professional from Bengaluru, India. Worked on Several Projects of Clients and helped them to achieve positive return on investment along with maintenance of site traffic by choosing appropriate channels (source/medium) as a part of effective campaign management.With Good Knowledge of tools such as Google AdWords ,Google Analytics and Google Webmaster helped me to achieve goals of clients very effectively. Using Google Analytics linked with Google Adwords helped clients to invest their money on high traffic channels and hence getting +ve ROI and achieving conversion goals with high profitability.
- Having 3+ years of experience inSearch Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Web Designing, Market Research, Email Marketing, business development & technologies.
- Experience in Preparing Strategies and Calendars for Social Media networks like Facebook, Youtube, Twitter, LinkedIn, Instagram, Google+, Pinterest & Creating Chat bots for Facebook Business Pages.
- Good knowledge in understanding Google Analytics, AdWords and Webmaster Tools.
- Creating &Monitoring PPC campaigns for multiple clients (Facebook Ads, Twitter Ads, LinkedIn Ads).
- Experience in OnPage optimization like Keyword Research, content writing, title tags, meta tags, meta description, internal page linking, image alt tags and local search optimization.
- Experience in implementation of Rich Cards with Schema.org for improvement of search appearance.
- Experience in OffPage optimization like Social Bookmarking, Document Sharing, Video Sharing, Guest Posting, Google My Business Listing, RSS Feed submission, social media promotion, forum posting and Link Building Techniques.
- Experience in preparing Excel reports for OnPage Seo, OffPage Seo, Adwords, Social media.
- Experience in Creating Whiteboard Videos & Graphic Designing for creating Banner Ad images and social media posting.
Jan 2015 – Current
Digital Marketing Specialist
Masira Digital Marketing Pvt. Ltd.
Roles & Responsibilities
- Plan and execute all web, SEO/SEM Strategies, marketing database, email, social media and display advertising campaigns
- Design, Build and Maintain Social Media Strategies & Calendars.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) .
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
- Evaluate emerging technologies.
- Designing banners and images for Paid Ads.
- Researching & Implementation of new trends & techniques in Digital Marketing.
- Respond to user email inquiries, or set up automated systems to send response.
- Monitoring & Resolving issues in Google Search Console & Google Analytics.
- Google Analytics, AdWords, AdSense, Google & Bing Webmaster Tools..
- Regular follower of Blogs & Bloggers like Search Engine Land, Social Media Examiner, Search Engine Journal, HubSpot, Moz-Rand Fishkin, Alexa Blog, Matt Cutts, Neil Patel, Quick Sprout, Backlinko-Brian Dean, Word Stream-Larry Kim etc.
Sep 2014 - Current
Digital Marketing FreeLancer
I am working as a Freelance Digital Marketing Consultant.
Oct 2013 – Dec 2014
Digital Marketing Executive Cum Web Designer
Techinformatic Software Labs Pvt. Ltd.
I worked as a Digital Marketing Executive Cum Web Designer at Techinformatic Software Labs for 1 year. Worked on many Digital Marketing modules like Search Engine Optimization, Social Media Optimization, Google AdWords,Google Analytics, Google Webmaster Tools, Facebook Ads..
Computer Science Engineering
Sri Krishnadevaraya University
I got my Bachelors Degree at Sri Krishnadevaraya University, Anantapur, AP.
based in Bengaluru, INDIA
Tel : +91 9731779529